Saturday, August 31, 2019

Thesis: Writing and Question

For me writing a thesis statement was one of the hardest parts of the writing process. I was unsure of how to come up with the idea for a thesis statement, much less how to create it or where it should be included in the essay. By following this guide for writing a Thesis Statement, my writing experiences have become more rewarding. First, the thesis statement is the main topic or idea of the essay. It should directly answer the question the writer asks himself or herself, and is a roadmap for the essay. The thesis statement provides the reader with a specific guide to the writer’s argument. A strong thesis statement should show conclusions about the topic, indicate a point about the discussion, help the reader to see the main point of the topic, and is specific to show exactly what the essay is about. Second, to gain the idea for what the thesis should say if a topic for the assignment is given, change the topic of the essay into a question. Then answer the question with one or two sentences. The answer to the question will be the thesis statement. If no topic is given for the essay, or if the information for the essay does not ask a specific question, then a question must be generated, based on the information given for the assignment and the issue chosen form the assignment information to be explored. One way to accomplish this, the writer must brainstorm the topic. Then narrow or revise the topic down to take a position about the topic by deciding what you really want to say. Review this statement and ask a question about the statement. Another way is to collect and organize evidence and look for possible relationships, similarities, or contrasts to come up with a specific word by clarifying relationships of the topic. Explain what is meant about the topic, and then revise this information to make an assertation. Next look at the statement and ask yourself a question about the statement. The answer to the question in either example will be the thesis statement for the essay. The writer should ask themselves the following; Does the thesis statement answer a question? Would the reader want to challenge or oppose the thesis statement? In addition, Does the essay support the thesis? The thesis statement should be placed as the last sentence in the introduction paragraph of the essay, the last sentence conclusion paragraph, and the last sentence of the abstract in APA style format. In conclusion, once I implemented this guide into my writing process, I found writing a thesis statement to be much easier. It seemed to become a guide for the body of the essay. By following the guide to Writing a Thesis Statement, my writing experiences have become more rewarding.

Tim Burton’s Movie Expertise

Tim Burtons use of deferent movie techniques made one of the best directors existing. H made many movies, all very popular by his fans. His work Is considered to be some of the best, bringing Gothic humor and dark, but innocent tones to the audience. His works with Gothic fantasy, a genre almost never used in the past, is common in his movies. Some of his most popular gothic fantasy movies are Edward Chardonnays and the Nightmare Before Christmas. Tim Burtons use with in techniques with camera shots mostly made him famous. There are many examples to this.He used a variety of long shots, close-ups, and medium shots. A movie where I find the most of these angles used was Edward Chardonnays. In a scene In Edwards dark castle home, Peg, was trying to sell make- up products. She went up the hill, with Ion-shots establishing the setting in the scene. She drove up the dark trail up the hill, passing dead trees and a quiet, but leer area. She went up to the castle door, having a close-up to see the Intensity and emotion of her fear as she went Inside. She knocked on the door, but no one responded.She entered in herself, a long shot showing her walk into the castle uninvited. Peg went up a winding stairs, a medium shot following behind her, wowing from up her waist. On the empty CD floor, a long shot showed her walk over to a bed made of straw, with photos hanging by It. A close up on her face revealed her emotions as she examined the pictures. For the audience, the scene was predicting something, building up an event. Behind her, a medium shot showed the front of Peg, with a shadow moving in the back of the room, making a snipping sound.Peg looked behind her, as the flexure walked out of the shadow. She seems horrified, a close up looking at her face. A medium shot showed the figure to be Edward Chardonnays. A close up shot showed Edwards emotions, fear. He stood stiffly in front of her, the camera tracking both of them in a medium shot. Peg walked up to him, asking wh ere his parent's are. He responded with a close-up, â€Å"He never woke up. † Tim Burtons use of lighting is very extensive along with expert camera angles. Lighting was heavily used to emphasize the Joy and happiness of shots In Charlie And The Chocolate Factory.This was the key to the most Important establishing shot, the candy meadow. As the children and Wily Wonk walked through a dark, bland hallway, the lighting was from the back of the scene, where they came from. They mound a small door, and Wily Wonk crouched down, unlocking it. Light shown through the door as he opened It, revealing a large candy meadow, with a flowing chocolate waterfall and river. The children†s and parent's faces ere surprised, a high- key lighting the shot of the meadow.The camera moved, browsing through the many plants that were made of candy. The colors and lighting were bright, showing happiness and the Joy of the scene. Wily Wonk grinned, extending his arms to emphasize the scene's wond er. He let the children and adults go, as they browsed through the bright area for the candy. Another example would be from Edward 1 OFF Scissoring, where Peg brought Edward none in near car, driving by a ass's looking neighborhood. High-key lighting emphasized the bright grass, showing peacefulness and innocence.Children played on the lawns, while Edward watched the area with a mix of fear, wonder, and Joy. They passed bright colored houses, ranging from green to bright blue. Tim Burtons use of sound is another fan favorite of the director. The orchestra music ranges from Joy to fear, to being surprised. Dietetic sound includes eerie creaks, and other techniques for creating a mood for the audience to the movie. In the Charlie and the Chocolate factory, music and dietetic sound was used to display emotion in the shot and convey the message given to the audience watching the movie.In the candy meadow, a loud orchestra playing wondrous, beautiful music played non- didactically to set mood for the shot. As the character's moved around, they could could listen and hear dietetic music, like the chocolate waterfall, or the wind rustling the edible grass and trees. In Edward Chardonnays, non-dietetic music was used in the scene where Peg finds Edward. It was slow, and curious. When they both were riving to pegs home, it change dint a fast, more Joyful sound for the audience.Tim Burtons expert use of lighting, camera angles, and sound made his movies what they are now. Starting in the sass's his quality stayed the same, if not increasing over time. Even to his new releases such as Charlie And The Chocolate Factory. His audience grows eve large, as he spreads his techniques to new forms of film. In his most recent work, he directed the music video â€Å"Bones† by the British alternative rock band The Killers. Along with this, he found a student's short animated movie, turning it into a full-length feature film, called â€Å"Nine. â€Å"

Friday, August 30, 2019

Bulgaria Economy Essay

Alongside the north coast of Black Sea, the Bulgarian state was first founded in 635 A. D with the Slav and Bulgar peoples. Between the year 893 and 927 the first Bulgarian Kingdom was established which is known as the â€Å"Golden Age† in the history of Bulgaria. In the early 20th century social and political disorders blemished Bulgaria and forced the country to participate in the First Balkan War in 1912 and then in the Second Balkan War in 1913. Bulgaria also took a part in the World Wars first by associated with the Central Powers and then with the Axis Powers. In the beginning of the Second World War, the country united with the Germany, but towards the end of the war it changed its position for fighting with the German troops that resulted in the killing of 30,000 Bulgarian soldiers. Communism came forward and materialized dominantly in the political environment of the country in 1944 when the Soviet soldiers entered into the territory of Bulgaria and the Axis power crushed in the Second World War. Gradually the country turned as the protectorate of the Soviet Union during the era of Cold War. With dethrone of Todor Zhivkov, thethen head of the Communist Party of Bulgaria, democratic change took place in the country. In 1991 the first egalitarian parliamentary elections occurred in Bulgaria. In 1992 the country experienced its first ever direct presidential elections. Bulgaria, which comes out through the agonizing struggle and trouble of communism, faced various social disorder and economic turmoil that ultimately ended with the huge economic and financial crisis in the period of the late 1996 and the early 1997. However, the economy of Bulgaria came back to the stabilizing path with a series of reforming initiatives taken by Ivan Kostov, the former prime minister of the country. (Background Note: Bulgaria, November 27, 2009). Overtime, Bulgaria has gradually emerged as a market-driven economy from an old command economy. In 1996, the country experienced major economic crises in the form of banking system disorder, depreciation of currency, reduction of production as well as foreign trade. Dwindling foreign exchange reserves and significant increase in rates of interest further aggravated both the burden of domestic debt and growth of the country. Within a period of one year gross domestic product dropped by almost 11% in 1996 while it experienced a 2% increase in 1995. In the late 1996 privatization model was accepted, but the privatization of the public sector industries declined. During this period the IMF disbursed almost $580 loan to Bulgaria. But the country failed to augment its structural reform process. This lack of progress of Bulgaria insisted the IMF to postpone the loan sanctioned to the country. For avoiding needless spending and huge inflationary pressure, the IMF proposed to form a currency board to renovate the confidence of the country. In this case Mr. Ivan Kostov (UDF), the former Prime Minister of Bulgaria, who got the crown in 1997, played the leading role to launch the ambitious reform programs. With such initiatives the currency board was set up on July 1, 1997 to bring back the stability and growth in the economy of Bulgaria. The outcome of the formation of the currency board was seen by the fall in inflation rate. While the rate of inflation was a three digit number in 1997, it was slashed to 1% in 1998. A decrease in the inflation rate, a decrease in interest rate and an increase in the foreign investment were followed by the formation of the currency board. The government of Bulgaria also assured to sell off some of the assets of the country. Though the country faced a 7. 4% drop in its GDP in 1997, it expected the GDP to bounce back in 1998 to an estimated level of 2%. The government of Bulgaria also took some other initiatives like achieving the success of land reform policy, the process of privatization and the reform of the banking system, etc. as its other prime objectives. The government of Bulgaria has taken the steps to provide a strong and sustainable growth in the GDP of the country by learning the lessons from the fall of GDP in the years 1996 and 1997. For reducing the level of unemployment and sustaining the growth of production of the economy, Bulgaria has taken all the required steps from time to time. The governments have taken the necessary measurements to reduce the level of both the individual and the corporate taxes, curb the corruption and draw the flow of foreign investment into the country. The government of Bulgaria has also taken the steps to restructure the foreign debt policy of the country, restore and stimulate the stock market and aggravate the process of privatization of the some of the major state monopolies. All such steps of the country have led the European Commission to declare that Bulgaria is â€Å"Functioning Market Economy† in October 2002 as its main economic policy. (Background Note: Bulgaria, November 27, 2009). All the successive governments have maintained such reform and ultimately Bulgaria has taken the membership of the European Union in 2007. A World Bank report suggests that Bulgaria has been able to draw the maximum levels of flow of foreign direct investment among all the nations of Eastern Europe as a percentage of GDP in 2006. The government of Bulgaria has brought down the rate of corporate tax to 10% in 2007 to magnetize the additional flow of foreign capital in the country. Such a corporate tax rate has been reported as the lowest rate in the whole Europe. The cost of domestic labor has also dropped through the legislation of the flat personal income tax level of 10% in January 1, 2008. To enhance the stability in local economic functioning, the Bulgarian parliament has taken the policy of fiscal decentralization for the municipalities so as to provide them the power of collection and supervision of some taxes. Such a step was taken by responding the increasing demand for independence of financial procedures of the local governments of the country. The achievement of the country towards the restructure of its fiscal policies and tax reforms, however, somewhat wiped out by the recent global financial crisis and economic turmoil that started from the middle of 2007. Such a worldwide global dwindling phase has forced the Bulgarian economy to be trapped by the vicious circle of recession at the end of 2008 after experiencing a prolonged 10 years steady growth. The effect has been seen in the mounting household debt and the increased rate of unemployment in the country. In this situation the government has responded by taking an â€Å"anti-crisis† strategy for strengthening fiscal recovery and promoting economic stability. To increase the power over the funds of the European Union, the government has also given its commitment. Such governmental steps are also expected to fight the crime and the corruption in the Bulgarian economy in an organized way. (Economy in Bulgaria, n. d. ). Let us look at some of the basic statistics which are very helpful to assess the present economic structure of the Bulgarian Economy and its overall development. It is a known fact in the history of mankind that the identification of the goals of economic development has not been properly done by human. (Todaro and Stephen, 2009, p 16) The Bulgarian economy has been designated as an economy with an upper and middle income nation by the World Bank. Though in the recent past the country has exhibited a steady trend in its growth, it is one of the least developed nations of Europe. The economy of Bulgaria heavily dependent on the industrial sector, but in recent past the service sector has also contributed to the growth of the country’s GDP. Petroleum, copper, gold, coal, beverages and tobacco, fruits, electronic tools and items, vehicle machineries, nuclear fuel, iron, construction items, sunflowers, wine, barley, etc. , are some of the major products of the country. From 1996 to 2008, over a period of 12 years, the country has able to maintain a growth of 6% and more. The huge inflow of foreign direct investment in the country has helped it to maintain such a significant rate of growth. However, the latest global recession has adversely affected the country on its export sector as well as on its capital inflow. This in turn has affected the growth of the country. The GDP of the country has fall to 5% in 2009. In terms of purchasing power parity, the GDP of Bulgaria has dropped to $90. 54 billion in 2009 from the level of $95. 1 billion of 2008. In terms of absorption of the work force of the country, the agriculture sector contributes 7. 5%, whereas industry contributes 27. 6% and service sector contributes 64. 9%. According to the estimation of 2009, the total work force of the country is 2. 63 million. The share of unemployed population in 2009 stands almost 9. 1% in the total working population. The corrupted system of public administration, feeble judiciary system and the increasing criminal activities has led almost 14. 1% of the population of Bulgaria to live their lives below the poverty line and under a greater hardship. (Bulgaria Economy, n. d. ). The estimated per capita GDP of the country has dropped to $12,600 in 2009 from the level of $13,100 in 2008. The estimated percentage of GDP of the country in agriculture, industry and services sector are 7. 5%, 27. 6% and 64. 9% successively. The estimated level of unemployment of Bulgaria has risen to 9. 1% in 2009 in comparison with 6. 3% in the previous year 2008. Total estimated gross investment in 2009 of the country is 28. 6% of GDP. The estimated amount of public debt has risen to 21. 4% of GDP in 2009 from the level of 14. 1% in 2008. The growth rate of industrial production in 2009 has been estimated as negative and stands at -14% of GDP. The estimated foreign exchange reserve and gold has also dropped to $16. 49 billion on December 31, 2009 from the level of $17. 93 billion on December 31, 2008. In response to the unfavorable effect of the global financial turmoil on the economy of Bulgaria, the government has taken many steps to strengthen the economy. Such governmental initiatives are supported by various statistics. The estimated public debt of Bulgaria has dropped to 21. 4% of GDP in 2009 as compared to the 14. 1% of the year ago. Estimated rate of inflation in terms of consumer prices has also decreased to 2. 7% in 2009 from that of 12. 3% in 2008. The prime lending rate of the central bank of Bulgaria has been increased to 10. 86% in December 31, 2008 from that of 10% in December 31, 2007. The stock of domestic credit has increased to $32. 04 billion in December 31 which was $17. 03 billion in December 31, 2007. (Bulgaria Economy 2010, February 8, 2010). According to the latest available data as published by Nation Master, the external debt of Bulgaria has increased to $3488 million which is a very high amount. In terms of Gini index, which is the measure of degree of inequality in the distribution of family income, the country has been ranked as 103rd out of 133 nations in case of its equal distribution of family income. (Economy, 2010). For analyzing the socio-economic structure and development issues of Bulgaria we should study the basic education system, healthcare system, urbanization process and migration and the strategies of the country to develop the economy in the presence of corruption. The minority communities of Bulgaria are protected by many international instruments according to the 1991 new Bulgarian constitution. Such a constitutional structure has established the superiority of the international law over the national law of Bulgaria. Such international norms and regulations have made the basic principles of the legislation of the country through which the government of Bulgaria is able to control and adjust the common rights of its citizens who vary across the languages of their respective communities, religions and cultures. However, there are many problems in the country associated with the minorities. Such problems are not only related with the cultural or religious variations but also basically with the economic and social values of the citizens. (Karasimeonov, n. d. ). The government of Bulgaria is very concerned to respect its citizen’s human right. In past, there were, however, some problems in many areas. The citizens who were the member of minority population of the country were suspected by the law enactment officials. The prisoners were also mistreated and misbehaved. The degree of arbitrary arrest, police violence and exploitation were very common in the country. The prevalence of corruption and other problems associated with the system led the judicial structure of the nation to suffer greatly. The press was also restricted to freely expose the views. In Bulgaria there were also many barriers on some of the religious groups of the nation. They were strictly deterred to present their cultural and religious outlooks. Communal harassment was very common in the country. Social discrimination between the men and women was very high and the violence against the women was vastly prevalent in the society. The increasing problem of child labor in the country have also setback the economy of Bulgaria. Throughout the ruling of all the political organizations in Bulgaria, corruption and crime has remained the basic concerning factors of all the governments. To fight against the corruption and to increase the awareness of its citizens, the government of Bulgaria has formed the inter-ministerial anticorruption commission in 2002. To combat against corruption though the Bulgarian government has taken various methods, the European Union, however, has argued that the country is still facing many problems associated with the presence of corruption in the economy. The Union has recommended for the requirement of rehabilitated efforts to tackle such advanced and sophisticated corruption. (Corruption and Anti-corruption Policy in Bulgaria, 2002, pp 102-104; Bulgaria, February 28, 2005). The education system of Bulgaria is basically national in nature, but also affected significantly by foreign controls. In the 19th century the educational system of the country was highly motivated and influenced by the impact of Soviet Russia. The influence of Western Europe and the American educational culture are also significant on the overall educational environment of Bulgaria. However, to bring the country’s educational system in the line of Western European process of education the educational system of Bulgaria has been reformed. With such initiative to reform the educational system of the economy, Bulgaria has supported the agreement with the European Union. (Bulgaria- Educational System- overview, 2010). Development is the concept of freedom of human. The Human development index consists of the status of health, education and the income (Todaro and Stephen, 2009, p 19-21). The Human Development Index of Bulgaria is . 808 which has given it the rank of 55 among the 178 nations. (Economy 2010). In the early 20th century the proportion of residents who lived in the cities with their counterparts who lived in the villages were merely 20 percent. In 1945 the proportion has increased to almost 24 percent and at the end of 1990 it has been seen that more than 6 million people resided in the cities while less than 3 million population of Bulgaria resided in the villages. Such a change in demographic movement is well enough to argue that Bulgaria has experienced the pace of urbanization with the passage of time. Since almost 66% of Bulgarian migrants has relocated in the same states of the country, so there has not been seen any sharp decline in the regional population ratio. The demographers, however, are very concerned over the decline of the population of the villages. They are very concerned over the skewed distribution of population towards the cities. The 1990 democratization activities have raised many debates over the issue of agricultural privatization program of the government. (Curtis,1992). References: 1) Todaro, P, M and S, C, Stephen (2009), â€Å"Economic Development†, Pearson Education Limited, 10th Edition, England. 2) â€Å"Background Note: Bulgaria† (November 27, 2009), Bureau of European and Eurasian Affairs, U. S. Department of State. Available at: http://www. state. gov/r/pa/ei/bgn/3236. htm Access On: May 18, 2010 3) â€Å"Economy in Bulgaria† (n. d. ), World66 Available at: http://www. world66. com/europe/bulgaria/economy Access On: May 18, 2010 4) â€Å"Bulgaria Economy† (n. d. ), EconomyWatch Available at: http://www. economywatch. com/world_economy/bulgaria/ Access On: May 19, 2010 5) â€Å"Economy† (2010), Bulgaria, Europe, NationMaster. com Available at: http://www. nationmaster. com/country/bu-bulgaria/eco-economy Access On: May 19, 2010 6) â€Å"Bulgaria Economy 2010† (February 8, 2010), Countries of the World. Available at: http://www. theodora. com/wfbcurrent/bulgaria/bulgaria_economy. html Access On: May 19, 2010 7) Karasimeonov, G, (n. d. ), â€Å" The constitutional Rights of Minorities in Bulgaria† Available at: http://www. cecl. gr/RigasNetwork/databank/REPORTS/r9/BU_9_Konstantinov. html Access On: May 20, 2010 8) â€Å"Corruption and Anti-corruption Policy in Bulgaria† (2002), Open Society Institute Available at: http://info. worldbank. org/etools/antic/docs/Resources/Country%20Profiles/Bulgaria/OpenSocietyInstitute_CorruptionBulgaria. pdf Access On: May 20, 2010 9) â€Å"Bulgaria† (February 28, 2005), Bureau of Democr

Thursday, August 29, 2019

Grades 9-12 Lesson plan on Political Status Of Puerto Rico for a Assignment

Grades 9-12 Lesson plan on Political Status Of Puerto Rico for a foreign language class (Spanish) in Florida USA - Assignment Example It demonstrates the power of the country to manage its foreign relations with other nations or states. 2. Citizenship is defined as person(s) entitled to enjoy privileges granted and all the legal rights by a state to its people who comprise a constituency and is mandated to obey and respect all the laws. They should also fulfill duties and responsibilities. 3. Rights of residents are governed by their ability to exercise their constitutional mandate to participate in political processes such as voting in local and national elections, representing their countries in various activities and functions and actively getting involved in nation building as one people. Importance: It is crucial for students in a foreign language class to appreciate the concept of level of autonomy, citizenship and rights of residents. It will help the students to understand the level of independence of the people of Puerto Rico, and the status of their citizenship in relation to the Jones-Shafroth Act of 191 7. The Spanish students will also appreciate the role of Spanish as a language in creating a holistic picture of what entails the other issues like political participation, judiciary and taxation. II. INSTRUCTIONAL OBJECTIVE(S)/OUTCOMES (What Is to Be Learned) 1. Objective By the end of this lesson, the students will have understood the meaning of Level of autonomy, citizenship and rights of residents. ... LACC.K.SL.2.4: Explain relevant concepts such as ethnicity, nationhood, leadership, and bill of rights and, with guidance and support, avail additional information. LACC.K.SL.2.5: Provide pictures, maps and Google images of people, infrastructure and political settings to descriptions as needed to give significant detail. LACC.K.L.1.1: Show command of understanding Spanish using standardized grammar and usage when writing or speaking. LACC.K.W.1.1: Use a connection of pictures, audio-visuals displays and writing to present and compose opinion pieces, which guides a reader through the topic or the name of the book they are reading. The learners should identify with their favorite audio-visual like the making of a nation, independence struggles and the people of Puerto Rico. 3. Goal 3 Standards Standard 1: Spanish class in Florida can locate, understand, interpret, analyze, keep, and apply information, ideas and concepts found in social science, the symbols, symbols, arts, recordings, video and audio displays, and computer files so as to carry out tasks and/or for understanding. The students will show an understanding and following directions to read a map. Standard 2: Florida students communicate in Spanish and other languages using Information, concepts, symbols, prose, reports, video and audio recordings, graphic displays, speeches and computer-related programs. The students will write, read, and use technical support like projectors to do their activity. Standard 3: Spanish class in Florida use creative thinking skills to produce new concepts and ideas, make the optimal decision that recognizes and solves problems through interpretation of maps, reasoning, and come up with effective methods to lifelong learning.

Wednesday, August 28, 2019

Critically analyse how ethical factors affect the communications mix Essay

Critically analyse how ethical factors affect the communications mix in an organisation of your choice. The organisation should - Essay Example Current paper focuses on the examination of particular aspect of marketing, the marketing communications process – known also as marketing communications mix; emphasis is given on two specific elements of the marketing communication mix: advertising and pricing. At the next level, the ethical aspects of advertising and pricing are examined specifically in regard to the international market; in order to make clearer the relationship between ethics and advertising/ pricing strategies in the global market, a firm operating in this market has been chosen: Sony. It should be noted that reference is made to the advertising policies of the firm in two specific markets: the British and the US market. It is revealed that the firm’s current advertising and pricing policies in Britain and US need to be reviewed and updated in order to fully meet the ethics held in the particular field. 2. How ethical factors affect the the communications mix in Sony Corporation - advertising and p ricing practices of the firm in Britain and US One of the most crucial requirements for the success of any marketing plan is its alignment with the characteristics and the expectations of the targeted market. In practice, the needs and the preferences of consumers in the targeted market can be identified more effectively using appropriate marketing techniques known as communications mix, a framework incorporating the policies that a firm can develop in order to improve the quality of the communication with its customers. In accordance with Kotler et al. (2010) the communications mix framework refers to the following activities: ‘advertising, publicity, personal selling, sales promotion, direct marketing and online marketing’ (Kotler et al 2010, p. 512). A graphical representation of the marketing communications mix is presented in the Appendix section (Figure 1). It is clear that the development of effective communications channels with the customers is related with spe cific activities, such as advertising, public relations and sales. It is assumed that the failure of a firm to succeed in one or more of the sectors included in the marketing communications mix can cause delays in the firm’s marketing projects. In the literature, different approaches have been used in order to describe the criteria used by marketers in order to develop effective marketing communications schemes. A model of the marketing communications process is presented in the study of Sandhusen (2000); it is explained that the specific model has been developed by Merton Electronics in order to support the promotion of the firm’s products; in the context of this model, the main parts of a successful marketing communications process should be the following ones: ‘a) the design of the advertising campaign, b) the proposition of the campaign to the media, c) the presentation of the advertising through the media, d) the decoding of the advertising campaign’s messages, e) the response of the public to the advertising campaign’ (Sandhusen 2000, p. 437). In any case, the effectiveness of marketing communications schemes is depended on the ability of marketers to use the appropriate type of media for the promotion of a firm’s products/ services to the public (Kurtz et al. 2009). Through the same point of

Tuesday, August 27, 2019

History of Calculus Essay Example | Topics and Well Written Essays - 500 words

History of Calculus - Essay Example scovery of calculus is endowed to two amazing mathematicians who were Isaac Newton, a noteworthy British mathematician and scientist, and the self taught scholar of mathematics, the renowned German mathematician Gottfried Leibniz, in the latter half of the 17th century (Ferreiros & Gray 22). The issues as to which mathematician should be held responsible for the discovery of calculus, the scholars happen to be divided. It was both Newton and Leibniz who registered noteworthy discoveries in calculus to be known as being the originators of calculus. As far as Newton’s discovery of calculus is concerned, it was more of an outcome of the need for a practical use of calculus, as he needed a discipline like calculus to solve the pressing problems in geometry and physics (Ferreiros & Gray 72). It was Newton’s endeavor to use calculus as a mathematical discipline that facilitated the solution of the scientific problems he delved on that made calculus possible. In contrast when one considers Leibniz, it was his fascination pertaining to the tangent line problem that made calculus possible (Ferreiros & Gray 72). The notion as to the creation of calculus gave way to one of the most ardently contested rivalries in the world of mathematics that was between Newton and Leibniz. However, the thing that needs to be understood is that calculus as people know it today is the outcome of the work of a number of mathematicians. Although Newton published his Philosophiae Naturalis Principia Mathematics on 5 July 1687, yet the later mathematicians did make many contributions to calculus. The later day addition to the principle of calculus like differential equations and calculus of variations were published a little time after Newton and Leibniz did register their contributions, by mathematicians like Euler, Jakob and Johann Bernoulli (Ferreiros & Gray 72). It was the manuscript published by Bishop Berkley that enunciated the limitations inherent in the works of Leibniz and Newton.

Monday, August 26, 2019

INDIVIDUAL ASSIGNMENT 4 Example | Topics and Well Written Essays - 250 words - 1

INDIVIDUAL 4 - Assignment Example ly with the source or directly with the customer as opposed to prior models of integration that focused almost exclusively on middle men and the roles of corporate meet and greets with the representative shareholders within the process. In much the same way, things similar to webinars have the capacity to drastically reshape the landscape of traditional sales channels. Although this may seem as a bit of a bold statement, the fact of the matter is that something like a webinar is exponentially cheaper than flying company representatives to a given location, catering a meal, and providing hotel accommodations for the shareholders while there (LaGarde & Whitehead 4). As a function of this factor, along with many others that have not been mentioned, the company, firm, or organization is able to integrate with a far higher level of potential clientele and at a far cheaper rate. This necessarily compounds the percentage likelihood that the firm’s endeavors will result in an overall increase in the bottom line; thereby benefiting the profitability and the business model of the firm in

Sunday, August 25, 2019

Ctva fi Essay Example | Topics and Well Written Essays - 500 words

Ctva fi - Essay Example Essentially, the company has lived up to the trend of creating such message as to entice more followers and determine how further reception by new generation of drinkers would fare. In the similar manner, ‘The Vampire Diaries’ of the CW Network manages to be conveyed out of compelling twists and creativity patterned after Stephenie Meyer’s Twilight saga. As one of the TV series aiming to be bought into by the common market of Goth vampire dramas just like Coke among its contemporaries, the series developers and producers have opted to function around the concept of youth empowerment by designating strong characters to the cast that are made to portray ordinary students of a university who are bound to discover their unique individual powers and destined fates in the process after Stefan and Damon initiated certain changes. The program appears to catch chief attention through the irresistible charms among Elena and the two male vampire counterparts in a love triang le as intense as the scenes that mean to exhibit possibilities of fusion between classic tales and urban legends.

Saturday, August 24, 2019

Why does the Financial Services industry appeal to you Essay

Why does the Financial Services industry appeal to you - Essay Example This career option will give me the opportunity to enhance my skills, by providing me with challenges every day of the week, where every challenge will be another learning experience. The rewards will reflect my effort that will keep me motivated to do even better, and who in this world does not want to be appreciated for their efforts. The more experienced I become the more reputation I will built up in this industry, where talent is appreciated (Tom Hopkins International, 2010). I will be able to specialize in future according to my interests as the industry provides various opportunities, for example in investment banking, portfolio management, or in the field of insurance. Even though this job provides one with many advantages, one still has to keep the dynamic conditions of the current global market in mind, as this career knows no boundaries, and to us every market is a global market. Though on one hand, as mentioned in The Financial Times, there was a net profitability of 16 p ercent recorded in the UK financial market as a result of the rise in income and volume of some businesses, still there were some cynical views that were noted after the very first time since March 2009. It was the concern of many banks in UK that the new regulations are undermining the growth opportunities, which are expected to lead to a further drop of employment opportunities. This led to a definite raise of concern in the prospective employees’ minds for their job security, especially for those who are aiming for financial services as their career path. On the other hand, CNN Money reported a potential rise of maximum one million and a minimum of 600,000 job opportunities in the United States, if President Obama’s new bill relating to job plans was to pass through congress. This gave a hope to many economists, as well as to many prospective employees, which according to Joel Prakken of Macroeconomics Advisors, was both socially and individually beneficial.

Friday, August 23, 2019

Racial Profiling Essay Example | Topics and Well Written Essays - 750 words - 1

Racial Profiling - Essay Example It is a racial stereotyping that members of a certain race tend to engage in a particular crime than members of the other groups. In the event of an investigation of a terror suspect in the U.S, most of the people singled out to be suspects are always Arabs and Muslims. The process will always rely on the nationality, the religion as well as the manner of dressing; this is what Michael refers to as racial profiling. In this article, the writer points out that is important to consider ones right even if a crucial investigation is being conducted. Like it or not, the universal fundamental rights of an individual has to earn consideration and also the fact that one is always innocent until proven guilty. Much of this’ discrimination is outlawed’ in the U.S. The criteria used to identify and analyze a terror suspect have regards to being racial discrimination. It is in the conclusion that ones religion, nationality, and ethnicity are judged on the criterion of identifying a terror suspect. In the way, selection of Arabs and Muslims as terror suspects will always connect the boundary that separate suspect description and relying on profiling. A good example is when a member of the public tips an officer that a suspect of certain religion or ethnicity has engaged in criminal activity. The police start by questioning member of the same religion to rule out the fact that they have formed a gang in the neighborhood, this is racial profiling. He says that when one decides on whom to suspect or point out as a terrorist on ones thought is a mere is a generalized observation (Banks &Richard 1213-1214). Widespread observation sometimes brings you to a wrong conclusion. Another pe rfect example is when an intelligence report comes that an individual building will be bombed. The report gives a specific date at a particular time; this limited description will make the police subject all Arab

Thursday, August 22, 2019

How Critical is the Critical Period Essay Example | Topics and Well Written Essays - 1250 words

How Critical is the Critical Period - Essay Example It means that if the input of language does not take place after this particular time the individual will experience difficulty in obtaining a complete language. The proof for such a time is restricted, and assistance stems extensively from hypothetical disputes and similarities to other significant stages in biology like visual development, but nevertheless is accepted widely. Such a critical periods nature has however been the fiercest issues debated in cognitive science and psycholinguistics for decade. A Few writers have proposed an "optimal" or "sensitive" time other than a critical one. Some other writers dispute on the reasons that include cognitive mind of language factors and physical maturation. The critical periods duration varies as well greatly in various accounts. In animals, a critical period refers to the biologically determined period during which learning must take place in order for development to happen. During a small window of time, the juvenile bird listens to and copies the song of a tutor; after the critical period closes, such copying is not possible. Blindfolded kitten do not develop normal vision but if the blindfold is removed before eight weeks normal vision can be restored. In humans, if strabismus (crossed eyes) is not corrected in early childhood that is before the age of three a child will not develop normal binocular vision. The critical period for susceptibility to strabismus begins soon after birth and shows continued susceptibility to at least 4.6 years. According to Eric Lenneberg, language acquisition is not possible at the age of two because the human brain is not sufficiently mature. After puberty normal language acquisition is not possible because the brain is physically mature. Lenneberg says that there exists maturational limitations on the period that a primary language can be obtained. The acquisition of the first language depends on neuroplasticity. If the acquisition

Mike and Marty Scanlon Essay Example for Free

Mike and Marty Scanlon Essay People often have difficulty believing that Mike and Marty Scanlon are brothers, let alone twins. The two men bear a resemblance, but the similarity ends there. Marty Scanlon was always a quiet, well-behaved child. He excelled in all his academic subjects throughout his school years, although he was shy and had few friends. Marty would always be polite to people, but he generally preferred to keep to himself. After college, Marty became a successful network administrator for a large financial company and married his longtime girlfriend. A dedicated family man, Marty spends most of his free time doing home improvement projects and looking after his two children. Mike Scanlon, on the other hand, could never be described as shy. He was the student that teachers dreaded having in their classroom: boisterous, unruly, and indifferent to authority. Mike had many brushes with the law throughout his high school years, for crimes ranging from vandalism to public drunkenness. Mike dropped out of high school to take a job as an oil-change technician at a local garage; he spends most of free time and money at local bars- at least the ones that havent banned him for starting fights. Mikes current legal trouble surrounds two of his ex-girlfriends, who are independently taking him to court for child support. Mike is unfazed, however; he laughs with his friends that theyll never get a dime from him. 1. How would Freud explain the personality differences between Mike and Marty? 2. How would you rate Mike and Marty on the Big Five personality traits? 3. Given that Mike and Marty are twins and share some of their genetic makeup, how would you explain the pronounced differences in their personalities? What role, if any, does temperament seem to be playing? 4. Which of the two brothers seems more likely to be achieving self-actualization, and why do you think so? 5. Do Mike and Marty appear to have different levels of intelligence, or do they show intelligence in different ways? Why do you think so?

Wednesday, August 21, 2019

The Mission And Vision Of British Airways Business Essay

The Mission And Vision Of British Airways Business Essay British Airways is one of the oldest and the most reputed airlines functioning in the world. It was started on 1st September in the year 1974. It is the official airline of the United Kingdom. It is owned by the government of the United Kingdom but it is run by private firms. It is also known as BA. It was formed by the merger of four airlines they are The British Overseas Airlines Corporation (BOAC), The British European airways (BEA), Cambrian Airways and finally the Northeast Airlines this took place on 31st march 1974. Thus BA was formed. It was one of the few prestigious airline to fly the Concorde the supersonic passenger plane. It has a large fleet of 239 aircrafts. It flies to 300 destinations. It employees 42,755 employ . It is a public limited company also listed on the London stock exchange. The main headquarters of BA are Heathrow airport and Gatwick airport both are situated in London. It is also a star alliance member. The total revenue earned by BA in the year 2010 was  £7,994 million. Mission And Vision:- Visi Fig1.1 Mission, Vision, goals, objective cycle It is defined as A mission describes the organization basic function in society , in terms of the product and services for its customer -Mintzberg The above definition explains how important a mission is for a organization as it helps in building its own image in front of the customer that it wishes to give services to. It maybe a just a sentence but it creates a image in the mind of the reader what the organization is made up of. It also helps to give the brand a competitive edge as the mission statement will help in showing the uniqueness of the brand. The mission statement of British Airways is as follows One Destination seeks to ensure our customers fly confident that, together, we are acting responsibly to take care of the world we live in. BA mission statement on reading creates a mindset that they always be safe on ground or in air and they want the customer to feel safe and confident when they fly British airways. They have also maintained their mission statement as they have least accident history and they always have new fleets and always updated with latest technology. Values:- Organizational values define the acceptable standards which govern the behaviour of individuals within the organization. Without such values, individuals will pursue behaviours that are in line with their own individual value systems, which may lead to behaviours that the organization doesnt wish to encourage. Thus values are very important for the organisation for achieving the vision that it aims for(Value of Organizational value)(http://www.teal.org.uk/mat/page6.htm)(accsed on 22ndApril 2011) The values of BA are as follows:- OBJECTIVE:- Objectives are normally quantified statements of what the organisation actually intends to achieve over a period of time. According to Mintzberg (1997), Business Enviourment; Viva books. He says that objective help the organisation to conduct activities that will help in acquiring the mission of the organisation. He also says while forming a the objective the organisation must use the SMART technique. The objective should contain these points. Fig 1.2 SMART Objective The objective of BA is as follows:- Fig 1.3 Objective of BA 1.b) Evaluate the extent to which an organization achieves the objectives of three stakeholders. The individual or groups who have interest in how a organisation performs because they have some stake in it and thus it affects them in someway. In the modern world they are mainly of two types which include primary and secondary stakeholders (Stokes D., (2002) Small Business Management (4th edition) Thomson Publications: UK.) The primary and secondary stakeholder of BA have a effect on the airline as they are somehow related to the organization. Thus in the table below the author has shown how both of these can affect the airline Stakeholders General Interest Influence Shareholders .A Steady flow of revenue .Should be well informed about the risk and plans .Continuation of Business -Exercising ones right to vote -Checking the annual book as well as the statements. -To defend against wrong issues Managers .Pay and Status .Job Security .Job Satisfaction -Growth of the organisation -Participating to improve the organisation with recommendations Employees .Job Security .Pay and Condition .Job Satisfaction -The union may go on strike -Exposure Customers .Receiving goods and services of a reasonable quality .Receive optimum level of services .Great value for money paid -Choosing other airline over BA -Bad impression about the airline -Not using it services Suppliers .Being paid promptly for the goods and services delivered .Receiving regular repayment of the capital provided -Not delivery the Services on time. -Serving competitors Government and General Public .The organisation is meeting the relevant legal requirements .Social welfare of public is protected .Helping the nation and public to progress -Licenses, law and permits -Strict laws against them -Social activist -Boycott or appreciate the company. Fig 1.4 Shareholders their interest and influence All the organisation in the world to run smoothly and efficiently need to satisfy its stakeholders as they have a stake in the organisation which can affect the organisation in both good and bad ways as shown in the table above. Thus British airways is no exception even they have tried to meet the satisfaction of the stakeholders so as to progress more and achieve their targets. Below are given the instances where British airways have satisfied its stakeholders Employees they are the most important part of the organisation for the smooth and progressive functioning of the organisation. As BA is a large organisation hence it employs a large no of employees whos need and wants he need to caters. Thus BA has done many changes like improving the workplace where they function reasonable working hours were allotted to them then they have also introduced various crew programme which help them improve the safety of themselves as well as the customer. BA has also started recruiting people from all over the globe so as to maintain a equality among the employees. Their wages are also improved compared to what they were paid earlier some changes were done by BA for some the union had fought to get it done Society are a major concern for organisation like BA because if society is not benefited from them they wont allow smooth functioning of the airline for the same reason BA has contributed a lot towards society by giving them employment in the firm also setting up various NGOs to help the underprivileged society also contributing some amount towards charity. They have even started cutting down their co2 gases by using much more fuel efficient engines as well as machines used at the airport thus contributing o save the enviourment. Customers are the important part for the organisation to progress because e if customers arent there then who will the airline serve and earn money from. As BA is in the service industry they need to take good care of their customers so as to improve their image as well as their market standings. For the same they have improved their economy class cabin by improving the quality of service provided also they have introduced the programme known as CUSTOMER KING which is for the first and business class travellers. They have also increased their security standard so to increase the safety of their passengers. Q.1c) Explain the responsibilities of an organisation and strategies employed to meet them? Social Responsibility of an organisation may be defined as the obligations that the organisation has towards the people and the enviourment in which the business functions. In other words the corporate social responsibility is a process where the organisation can improve its functioning in outdoor as well as indoor processes so as to increase the vision, improvement and add competitive advantage to the company. BA has to maintain the business ethical criterion responsibly they also known the importance of their stakeholders and hence they follow the regulation so as to protect the social, environmental, financial, and economical of the stakeholders. In order to complete these aspects BA follows all the legislation laws and rules laid down for safety, employment and other such stakeholder related aspects. By following these laws and jurisdiction BA shows loyalty towards the corporate social responsibility as a business should show. Below are given few social responsibility that British airways follows and tries to do the needful for it (Corporate responsibilities (2007) one destination [online] (updated on 2010) Available at: http://www.britishairways.com/travel/csr-corporate-responsibility/public/en_gb?link=main_nav [Accessed 15th may 2011]. Environmental Protection Act:- BA has started to contribute a lot towards helping in saving the enviourment the reason being that there have been more strict rules by the government in recent years so to implement those and also create a healthy enviourment they have taken various steps in help protecting the enviourment The steps taken are as follows:- Fig 1.5 Enviourment Protection Act Safety and Security Act:- British airways are known for their stringent security measure that they follow. The safety of the passenger and crew are their highest priority. BA also follows the most advanced and sophisticated machinery in their services so as to assure the passenger that they are in safe hands. They also have a outstanding record in safety and security flied. Fig 1.5 Safety and Security Measures Employees Act:- The staff of a company are those people who work for a particular organisation or a industry, but apart from that they are a part of a large society where the organisation functions. The first labour law in Britain was made in 1974 for the people or employees of and organisation. The law consisted of various aspect that would help the employee to feel secured and satisfied in the workplace. Some of the laws were Self Organisation, Collective Bargains, To work what is suitable to employee, and job security. Thus BA follows these rules laid down by the government and also supports it. So as to keep the employees happy and smooth running of the organisation. 2.)Using PESTLE and any management tool you are familiar with evaluate the impact of macroeconomic policy measures and the influence of the global economy on British Airways and its stakeholders? PESTLE Policy Implications On BA Political Heavy Regulation (AEA,2009) Increased Security due to past terrorist attacks(DFT,2009) .Compliance is necessary if BA wants to continue operations .Enough security measure should be undertaken to maintain the competitive advantage and beliefs in consumers Economic -Economic Crisis the growth projected at only 2%in 2009(IMF,2008) -Pounds weakens against Euro Fluctuations of oil prices .Possible decline in the business travel as companies are using alternate methods like telephone conferencing. .BA will face poor exchange rate as well as due to the fluctuation it will affect their cost base as the rate they might get for the currency might get low Social The population in UK is ageing given by national statistics. Due to recession there is increased unemployment .This a great opportunity for BA as older generations have more money and time to spend. Technological New technologies regarding the fleet and improvement and addition to the fleet The number of people using e-check in has increased a lot .As there are new aircrafts coming in the market BA should keep its fleet updated with these machines .BA should keep itself updated so as to remain in the competition Environmental/ Ethical Expansion of its main terminal is difficult because it comes under Londons green belt area Consumer are aware of what are the effects of air travel as they are increasingly becoming more green. BA has to convert limited space into full utilisation of the capacity that it has BA has to adopt to all its environmental strategies to keep the consumer with them Legal Collusion and Fixed Pricing Open skies Agreement(AEA,2009) Restriction on having mergers will affect their alliance with American airlines .BA has a great opportunity of transferring aircrafts between him and America Fig 2 Pestle on BA (www.scibd.com) The other macroeconomic policy that can effect BA are as follows:- -Monetary Policy in the UK is concerned with the decision of rate of interest and the supply of money in the economy. The one who controls the interest rate in the UK are the Bank of England Monetary Policy committee. The current rate decided by the bank of England is around 2.0% . If they decide to increase the rate then it wont be feasible for BA to borrow loans from them as they will have to pay very high interest rate thus they wont benefit from it. But if they lower the rates then BA can borrow from the bank and achieve their objective much quickly. -Exchange Rate Policy is handled by the government. The exchange rate is controlled by how much amount of gold and foreign exchange currency do they have in reserve in the central bank. The rate is even altered when the interest rates go higher or lower. If the exchange rate is high then BA will benefit as the goods it will buy will be cheaper as the currency they using will be higher and thus they can make profits. But if it goes down then BA will face losses as the things that were cheap will became expensive and they will have to increase the air fares which will see a decline in their sales. These are some policy that the author think can BA . All the organisations in the world are affected by the social economic and enviourment factors globally. As BA is a large organisation operating in more than 300 countries hence it has to fulfil and satisfy all its stakeholder. Britains economy policy affects a lot of organisation below is given their policies that influence them Government Organisations Overall Economic Policy -Market Demand -Cost of Finance -Taxation Industry Policy -Protection vs Free trade grants, -Incentives, Sponsorship Regulation eg:- Investor protection, company law, entry barrier, capacity Social Policy -Work Place regulation, -Employment Law -Labour Supply -Skills, Education Foreign Policy -Trade promotion -Export Credits EU and WTO obligations -Export promotion to allies Environmental and infrastructure Policy -Distribution Fig 2.2 Economic Policies of UK Social Welfare policy which BA follows are it has introduced work place regulation which enables its employees to work freely in the workplace as they have been given high level of training which helps them to do their work with much ease and perfection as well. The safety standard used by BA is also very high and the crew are also given sufficient amount of rest and training to function effectively. BA also has normal working standard and all the aspect that are included in the employment law. The employees are also given a lot benefits which include perks, pension, maternity allowance, social fund as well as other benefits which help make their private life better as well. These are some of the policy that BA follows towards its employees 3.) Explain whether the problems facing the British airways can be found in a planned economic system and discuss whether the economic system in which the BA operates allocates resources better. Different nations of the world use different approaches or types of economic system. The core of the economic problem is infinite desires versus limited assets. The study of economics is basically how nations allocate their resources in the best way so as to maximize the productility and services to fulfil the satisfaction of wants. In modern economies there are various ways of dealing with scarcity. The various kinds of economy are as follows:- Fig3.1The different types of economic systems (BPP, Learning media, (2007) Business essentials: Business environment (3rd edition) viva books Pvt ltd: London) The economy followed by Britain is a mixed economy because there is a balance between the market forces and the state interventions. The advantages of mixed economies are any one can set up a business and choose what to produce and even set their own cost. Even though they pay taxes they reap benefits through social programmes. The disadvantages of mixed economy are many business find it difficult to find a market for their products also they cant control the taxes they pay, merchants always complain that they are very high.(http://www.blurtit.com/q917361.html) accessed on 14th may 2011) In mixed economy the decisions of resources provision would somewhat depend upon the forces of supply and demand curve and it might also depends on the aims and the objectives of the firm. BA after privatization faced a lot of changes as after the merger BA had changed some of its rule and accepted a few of the other airlines rule. It even started to fly to more international destination once the demand for that increased. Because of this reason their whole allocation shifted from one firm to anther and from domestic to international. Because BA is in a mixed economy there is always a chance of growth as the private firms will help them, Also BA has to complete all the requirements that are jotted down by the stakeholders or even the government. But as of now BA is fulfilling all the criteria that are laid down by the government as well as also helping the airline to grow as much as it can. Thus Mixed economy helps BA to allocate its resources better than any other economy would have. 4.) State the market in which the British Airways operate and discuss whether it is easy to merge in that type of market (regulatory environment implication etc)? The level and amount of competition faced by the firms varies a great deal. There are many types of market and no market is similar to each other in some single firms dominate in other there might be a lot of competition for the same product or service. The market structures that the firms operate are different from each other. Figure 4.1 The Different market structures. Perfect competition:- When there are many people in the market, and other condition are such , that no one can influence the price, all other things being equal. This occurs when there are lots of sellers and lots of buyers and nobody can have any effect on the total quantity for sale or the total amount that the buyers want. There is a freedom in the entry and exit of the industry. Monopoly:- When there is only one supplier for a product or service in a market we call that as monopoly market. The business owns a key source for which substitute is very hard to find. The pricing of the product is decided by the firm itself. Duopoly:- It is a market were two sellers compete with each other for a homogenous good . The output of the firm is believed to be fixed. The example can be If BA lowers its transatlantic fares then how will virgin react to it? It is a case between competition ad monopoly. Oligopoly:- When there are a few large suppliers, whose business decisions affect each other they are said to be in oligopoly market. The example that author has chosen is from the airline industry as he can link it to BA. Suppose if BA was to lower their airfare for a particular sector on which even virgin flies then to be in the competitive race even virgin will have to lower its prices. Thus in oligopoly market if one makes a decision then it has to effect the other. New firms cant enter this market as it requires huge amount of investment. This lowering of prices of both the companies is known as price wars. Competition Commission;- The competition commission is an self-governing public body established by competition Act 1998. It replaced the monopolies and Mergers Commission with a superior power to take authoritarian actions or measures in the closure of the company. BPP, Learning media, (2007) Business essentials: Business environment (3rd edition) viva books Pvt ltd: London). This body mainly makes sure that no organisation should form merger or cartels with each other to convert the market from oligopoly to monopoly market. 5.)Explain whether the British airways have benefited from international business/trade and the European Union. What will be the business implication to the BA, if the UK, joins the European Monetary Union (EMU). International trade is the exchange of goods and services between countries. An import is the UK purchase of a good or service made overseas. An export is the sale of a UK made good or service overseas. BA is a international airline which operates in more than 300 destination. It operates in continents Asia, Europe, America etc. As BA being a British company it has chosen Europe as its global market. One of the reason being that it is the member of the European union. BA has benefited from international trade big time for many of the events like given below:- -There is free trade of aircraft between BA and American airlines hence they can upgrade their fleet without paying the duties -The land cost in Britain is very high compared to rest of Europe hence they use to set up big factories which they need at places where the land is cheap. -The labour in many parts of Europe is also very cheap compared to Britain. -The currency they use is accepted all over Europe and hence they dont even lose any money on exchange rate. -The raw material which is needed by BA is obtained at much cheaper rate from European countries These are some of the benefits that BA has by doing intenational trade with the European union members. Fig5.1 Trading benefits with Europe

Tuesday, August 20, 2019

Communication Development Plan

Communication Development Plan Abstract This paper describes how the communication can be developed by using some strategic plans or tools. It contains graphical representation and the content will be in my point of view. The development plan is clearly explained in the document. It defines the goals and strategies of communication development. Communication Development Plan The purpose of the communication plan is to develop my communication skills and to be experienced for attending a job interview. By effectively communicating I can easily work with the co-employees and accomplish the given tasks. The communication plan gives a system to oversee and facilitate the wide assortment of interchanges that occur amid the venture. The communication plan covers who will get the interchanges, how the interchanges will be conveyed, what data will be imported, who imparts and the recurrence of the interchanges. Communication development exercises distinguish the proper level of communication for each venture partner, what data ought to be conveyed, and the recurrence of interchanges. This arrangement ought to likewise incorporate the vehicle of communication (email, up close and personal gatherings, and so forth). The danger of deficient planning could bring about the inability to finish key venture destinations, duplication of exertion, and diminished partner certainty. Current Assessment of Communication My current communication assessment is developed by scoring each category through assessing on my own knowledge: Table 1Self-Assessment Scoring table (Deborah J. Barret. 2014. P.21) Score Capability Area 4 Ethos/image 3 Audience analysis and strategy 3 Social media and other written communication 2 Oral communication 3 Visual communication 4 El: Dealing with own feeling 3 El: Dealing with others 4 Cultural communication competence 3 Group and team communication and dynamics 3 Organizational communication 3 Internal communication 2 External communication 1= Need lots of work in this area 2= Need some work in this area 3= Acceptable, but could be stronger 4= Very good abilities, close to leadership communication level 5= Excellent abilities, leadership communication level achieved The above table shows in which categories I need to develop and which one is strong. By this assessment, I can easily know what the areas need to develop and work on it. Communication Improvement Goals You can have brilliant ideas, but if you cant get them across, your ideas wont get you anywhere. (Lee Lacocca) The communication skills that need to be improve are Listening skills and Oral communication. I generally wondered: What is it that makes a few people exceptionally powerful communicators while a couple gets to be tongue-tied at the possibility of tending to a gathering of outsiders? I used to know somebody who was particularly splendid, conferred and remain in his employment yet he generally used to get disregarded when the time sought the yearly progression or raise. For all intents and purposes, each part of the life force you to speak with others in some frame or mold. If you need to set objectives to enhance relational abilities, first, consider how you identify with others and after that solicit you what undesirable examples from conduct may hinder communication achievement. Indeed, even a snapshot of expectation may go far toward enhancing individual and business relationships. Similarly, as with whatever another aptitude, you must point on your capacity to speak with others obviously and viable. A few people are conceived with it. Yet, there is a large portion of us, I included, who have needed to take a shot at it to get to where we are today. Have patience. Try not to anticipate that yourself will bloom into a sure public speaker overnight. Set sensible objectives and compliment yourself at whatever point you effectively explore through a saddling discussion or discourse. Actions to achieve goals Listening Skills: To become a good listener, we need to follow the requirements below: Focus Fully on the Speaker his or her non-verbal communication, the manner of speaking, and other nonverbal signs. The manner of speaking passes on feeling, so in case youre considering different things, checking instant messages or doodling, youre practically sure to miss the nonverbal prompts and the enthusiastic substance behind the words being talked. Furthermore, if the individual talking is comparatively diverted, youll have the capacity to rapidly get on it. If you think that its difficult to focus on a few speakers, take a stab at rehashing their words over in your mind until it fortifies their message and help you to remain centered. Favor your right ear the left half of the mind contains the essential preparing places for both dialogue appreciation and feelings. Since the left half of the mind is associated with the right side of the body, supporting your right ear can help you better understand the enthusiastic distinction of what somebody is stating. Have a go at keeping your stance straight, your button down, and tilting your right ear towards the speaker this will make it less demanding to get on the higher frequencies of human talk that contain the enthusiastic substance of whats being said. Avoid interrupting or trying to redirect the conversation to your concerns, by saying something like, On the off chance that you feel that is terrible, given me a chance to disclose to you what occur. Listening is not the same as sitting tight for your swing to talk. You cant focus on what somebodys expression in case youre framing what will state next. Frequently, the speaker can read your outward appearances and realize that your mind is not here. Show your interest in what beings said. Nod your head incidentally, grin at the individual, and ensure your posture is open and welcoming. Urge the speaker to proceed with little verbal remarks like yes or uh-huh. Try to set aside judgement. Keeping in mind the top goal to discuss successfully with somebody, you dont need to like them or accord with their views, qualities, or conclusions. In any case, you do not need the judgment and keep fault and keeping feedback in mind the end goal to completely understand a man. The most disturbing communication, when effectively executed, can prompt to the most improbable and significant association with somebody. Provide feedback. If there is by all accounts a difference, reflect what has been said by rewarding. What Im hearing is, or Seems like you are stating, are incredible approaches to reflect. Dont just repeat what the speaker has said literally, however-youll sound devious or unintelligent. Rather, express what the speakers words intend to you. Make inquiries to clear up specific focuses: What do you mean when you say or Is this what you mean? Individuals frequently concentrate on what they ought to state, however viable correspondence is less about speaking and more about tuning in. Listening admirably implies not simply understanding the words or the data being imported, additionally understanding the feelings the speaker is attempting to convey. (Robinson, Segal, Smith. 2016. p.3-4). Oral Communication. An important part of supervision is the capacity to speak with other parties. A successful approach to rapidly enhance the capacity to impart orally and in composing is to see each correspondence open door as making an oral proposition to someone else. The oral proposition can be made orally, or it can be in a composed report. The accompanying dialog of making an oral proposition is more expanding than a boss would typically do in imparting assignments or data to a subordinate, yet the ideas are appropriate to all oral communication. (CSTE Common Body of Knowledge, V6.1) The following guidelines need to be followed when giving a presentation: Underline that you are introducing the best answer for the clients issues. Emphasize that your venture group is all around prepared to complete this arrangement. Sell the corporate experience of your enterprise staff and yourself. Sell your own administration capacities. trade the specialized mastery of the venture staff and yourself. Sell your eagerness to do this venture sufficiently, effectively, and financially. Oral Communication is the process of verbally transmitting data and thoughts starting with one individual or gathering then onto the next. Oral correspondence can be either formal or casual. Cases of casual oral communication include: Face-to-Face discussions Phone discussions Talks that happen at conferences Strategic planning/Communication The strategic plan used for finding my goals to achieve is self-assessment as shown above in the table. The below is the plan for achieving my goals: Communication Development Process: The above figure explains how to achieve communication by following the cycle. Define Success: Firstly, identify the needs that are need to be developed for the organization that you are interested to apply for a job. Self-Awareness: Understanding the strengths and weaknesses by assessing on your own knowledge and by checking with the organization. Self-Management: Setting the goal is more important which leads to a great leader. Then focus on implementing the goal by several strategies and finally develop the skills that are required through practicing daily by some activities. Evaluate progress: At last measure, the goals whether you have reached or not. If you find any remarks while improving stats, then plan to refine the goals and continue the process until it done. Improving does not end. (Sir Winston Churchill) SMART Goals: It is used to measure the goals and maintain a time table which helps to achieve your goals. The above briefly shows that what are the SMART goals responsible and what can be achieved from it. When you have arranged your venture, turn your regard for building up a few objectives that will empower you to be effective. Objectives ought to be SMART Specific, Measurable, Achievable, Realistic and time-based. (Haughey. 2014) Specific: What needs to be accomplished and why? Oral Communication It is the important means of communication which is used for academic and business meetings. Time management It helps you to make right choices, so you can spend more time on the things that are more valuable to you. Measurable: How will I know it will be accomplished? When I was in undergrad, I couldnt give speeches in front of class. But, now I have improved a little and gaining experience by taking feedback from professors. Achievable: Time Management:Â   Oral Communication: Know your subject clearly and practice Do not speak too fast It is better to say little than too much Make face-to-face conversation effective Improving presentation skills Record a video for yourself and verify Relevant: Is this worth time? Yes, I am student and have free time. Is this the right time? Yes, while being a student is the right time to learn. Am I right person to reach the goal? Yes, I want to become a project leader. Time Bound: When? I have 9 months of time from now. What can I do from now? I can learn many things while being a student and take feedback of lecturers. I can gain more experience from the collage. Conclusion I conclude this report that communication development plan is very helpful for those who want to become a good leader and achieve their goals. I have briefly explained how to achieve goals using SMART analysis and given the table format. Self-assessment is also given to identify your goals that need to be improved. References Robinson.L, Segal.J, and Smith.M. Effective Communication. Last updated: December 2016. p.3-4. https://www.helpguide.org/articles/relationships/effective-communication.htm?pdf=true CSTE Common Body Of Knowledge, V6.1. http://msqaa.org/Best_Practices/Management/MakingProposal.pdf Deborah J. Barret. (2014). Leadership Communication. Mc Graw Hill Education: New York. p.21.

Monday, August 19, 2019

Reasons to support thesis Essay -- essays papers

Reasons to support thesis First of all, we will consider the very word motivation. Motivation can be defined as an incentive. When we discuss students having the motivation to learn, we may consider them having the incentive to learn. Do students today have the incentive to learn? Many people claim that they do not and that the lack of motivation is increasingly becoming worse and worse in today’s society. The belief that society has unknowingly created for today’s students is that there is a separation between education that is taught in schools and that which is learned outside of schools. Children view these things as two different worlds. There is the school world, and the real world. Many children tend to believe that the things they learn in the school world will not affect them in the real world and are therefore have no motivation to learn in school. â€Å"When kids are not engaged, not only do they fail to learn, they also tend to become bored and restless† (Wolk, R.). This boredom and restlessness has serious potential for many kids to lead to a lack of motivation. Obviously, it is very important for a student to remain focused in order to maintain motivation; yet, not all of the responsibility relies on the child. Teachers have a huge responsibility in making sure that every student in their class is working to their individual potential and that each child is engaged in the material and is benefiting from this learning experience. Educators sometimes find it difficult to develop such a strong teacher-student relationship with each child but studies have shown that the more the teacher is involved, the more motivated students will become. There are many different elements involved in making a child feel a... ... from Academic Search Premier. Johnson, Ronnie, Lamb, Dean. (1994). Motivating students to learn. Vocational Education Journal. Vol. 69. Issue 2. Morganett, Lee. (1991). Good teacher-student relationships: A key element in classroom motivation and management. EBSCOhost Education. Vol. 112. Issue 2. pg. 265. 5p. Retrieved on 4/22/04 from Academic Search Premier. Schroeder, K. (1992). Motivating students. Education Digest. Vol. 58. Issue 3. Atherely, M. (1992). Motivating students to learn. PageWise, Inc. Retrieved on 4/24/04 from http://de.essortment.com/motivatingstude_rbsm.htm Gershaw, D. (1989). A line on life: Motivating students to learn. Teaching of Psychology. Pg. 86-88. Davis. B. (1993). Motivating students. Tools for Teaching. Josey-Bass Publishers. Retrieved on 4/22/04 from http://teaching.berkeley.edu/bgd/motivate.html

Sunday, August 18, 2019

Creating Hyperlinks :: Computer Science

Creating Hyperlinks To insert the button I clicked on insert-interactive images-flash button when the options screen came up I entered information such as; style, background color, button text, font, link, target screen and then name of the button. I then clicked OK. Creating Hyperlinks To link between pages I needed to create hyperlinks, to do this I first wrote the text that I wished the hyperlink to display I then highlighted it and entered the link into the box that appeared I then pressed enter Entering text To enter the text on my site I simply clicked where I wanted it to go and typed it in, I also changed the properties of the text i.e. alignment, color, size, bold, format, etc by highlighting the text and using the toolbar. Accuracy To check the accuracy of my work, e.g. all of my links worked and that there were no spelling errors in the pages I got my friend to read through the page for spelling errors and dead links. Here is a spelling error that was found. and here is the correction Back-up saving To ensure that I dint lose any work if the computer crashed I regularly saved my work, I did this by clicking on the file menu and then "save all frames" or "save" button depending on which file page I was working on. I have provided screenshots below of the buttons I used. I also saved it onto a cd incase the computer was damaged and the work was lost. Spelling and grammar checking To make sure that there were no spelling or grammatical errors on my site I copied the text into word and spell checked it. Changing the HTML code This is the HTML coding for the above table: href="hardFrameset.htm">Hardware href="sofinFrameset.htm">Software href="laptopFrameset.htm">Laptops Computer Systems I will demonstrate how changing the HTML coding can affect the look of a webpage. For example if I change the value of the table background color (highlighted above) I can change the way the table looks. I have changed the value from #000000 (black) to #FFFFFF (white) this changes the table background color href="hardFrameset.htm">Hardware href="sofinFrameset.htm">Software href="laptopFrameset.htm">Laptops Computer Systems This is what the table looked like after I had edited the html coding. Evaluation Plan I followed the plan I made almost exactly as I made sure that the plan was accurate and would work so that I wouldn't need to think about the design of the site while I was making it therefore allowing me to concentrate on making the site. Problems I only had one problem really and that was that some of the flash

Saturday, August 17, 2019

Cause Of Unemployment Essay

Unemployment is a status in which people are without a profitable job. It has been an major issue in most societies nowadays and is a problem that most countries have been facing and are trying to address. Moreover, when we talk about unemployment, we have to consider the employer and the employee point of view. Till this date there are significant theorical debates regarding the causes, consequences and solutions for unemployment. This essay will focus on causes and effects of unemployment in our society. These days, one of the biggest causes of unemployment is the Global Recession. When a country goes through economic crisis, the consume of goods and services tend to reduce; as a result, many people are being sacked by their companies, in order to reduce costs and confront the crisis. The salary of employees are being fairly reduced and the rate of unemployment is rising day by day, leading to low wages for the people that are in fact employed. In addition, the recession also detracted the young job seekers, the ones out of college, to find a job because most companies can not afford to hire new people. Another important factor is the Technological Unemployment. Technology usualy is more efficient and increases production of a company. Machines do not need vacations, breaks, insurance and can work 24 hours per day (every day); consequently, peaple are being replaced by computers. The output potencial of technology is beyond superior compared to humans, turning the human work impractical and less profitable. Nonetheless, companies do not realise that the way the mechanization rise and display people, fewer people will have money to buy their products becouse of the lack of employment. Additionally, in less developed counties lack of qualified people for certain jobs, result in many companies having vacancies and no one good enough to fill them. To sum up, unemployment is undergoing a sort of cycle, that means when the number of unemployment and the low wages increase, the number of buyers decrease, leading to more unemployment and lower salaries. In addition, high qualification is one of the best ways to the rise the work opportunities. Bibliography Maria. (2008). Unemployment in Global Recession Scenario. StudyMode.com. Retrieve 01, 2013. http://www.studymode.com/essays/Unemployment-Global-RecessionScenario-172794.html Ward, T., et tal. (2009). Low-qualified Workers in Europe. Eurofound.europa.eu. Retrieve 01, 2013. http://www.eurofound.europa.eu/ewco/studies/tn0810036s/tn0810036s_3.htm Wiesen, G. (2012). What Is Technological Unemployment? wisegeek.com. Retrieve 01, 2013. http://www.wisegeek.com/what-is-technologicalunemployment.htm

The Culling – Creative Writing

‘Dear God†¦' the mayor screamed, as he crawled out from under his desk and pulled open the draw to reveal a steel dagger point, ‘†¦forgive me,' he cried as he charged at the beast's stomach. The only spectator, a smartly dressed Indian who sat like a statue in the shadows at the back of the hall. The hideous beast knocked the weapon from his attacker's hand and leapt onto the mayor's back. Though well built, the mayor's struggles were no match for the beast, and he soon crashed to the floor under the immense weight. ‘I had a wife and child,' He begged for mercy as the snarling beast rammed his face into the blood-smeared floor, snapping his jaw in two. ‘So did my father, sir.' The Indian reminded the dying man, still there at the back of the hall but with a voice that boomed. ‘But†¦' the mayor begged for help from the Indian one last time, though his plea was unheard mainly because of the fact the mayor had a mouthful of blood and broken teeth. The mayor stared at the severed head of a pretty young female; whose body still sat upright over in the line of chairs. Mirrored in her eyes he could see the destruction of all those who he had known. The pretty girl had been the first to die, and he would be the last. Something punctured the side of the mayor's neck; he felt like he was drowning as his lungs filled with blood. He was left to watch the girl's face sink into blackness as his light was snuffed out in the bloodiest of ways. The Indian sat emotionless, his white suit unmarked despite the destruction which had unfolded in front of him. He watched the beast play with the dead mayor like a rag doll, and listened to its screams of pleasure, he had watched the carnage without any remorse. These people had driven his ancestors off their land and murdered his family, this was the only way in which their souls would be put at rest. When the beast ripped out the still warm heart of the Mayors did he allow a smile of satisfaction, then a command for the organ to be crushed. From his pocket, the Indian pulled out a charm which was small, black, and made from some sort of stone it was also in the rough shape of the beast itself. ‘Fugue Santen†¦' He began to chant in his ancient tongue, the beast stood still. The Indian rose from his chair and made his way through the bodies towards the beast. ‘Lasa imenzes†¦' his voice filled the hall as he worked the ancient magic with his chants. He held the amulet in front of him, staring up into the eyes of the beast, which then turned to walk toward the Indian, towering head and shoulders above the Indian, unable to avoid the Indians hypnotic stare. The Indian had finished his spell. The town hall was silent once again but suddenly, a blinding flash of the most immense light came from the charm the indian had in his hand. The light blinded the beast with its beauty. The beast raised its arms in front of its face in defence, and then slowly the beast dropped onto its knees and began to walk on all fours back toward the wooden carving from which it had sprung to life. The Indian sighed and knew he had to work fast to collect the souls of his victims, which hovered in the attic above him. Until the last soul had been captured the Indians quest for vengeance would not be over. He left the mayors soul till last for the Mayor had been his main target. The Mayor had been the instrument of the death from which the order for his family's death had come. The charm warm in his palm, soon grew uncomfortably hot as he used its powers to collect the souls of his victims, he needed to avenge his family who had been murdered by the hand of the settlers less than half a century ago. So called men of God, who had slain his family and left him to starve in the mountains. He would have starved, had it not been for the witch who had found him and looked after him as her own, while also teaching him the ancient native Indian magic needed to avenge his family's death. Now the act of revenge was complete, the Indian had no purpose in life, his goal had been accomplished. The Indian knelt down on the steps leading up to the town hall, pulled out the sacrificial knife which his ancestors had once used and gave up his life in the hope he would once again be reunited with the souls of his ancestors. As the Indians blood dripped down the steps, his spirit soared as it was reunited with his brothers and sisters. Earlier†¦ The Mayor waited for quiet, noting the next number on the item list. As the labourer wheeled the small wooden crate into the crowded village hall the crowd fell silent. â€Å"the vengeful guardian.† he introduced the item to the bidders as the man opened the hinged crate to reveal the impressive carving within. ‘A fine example of a early Native American Indian carvings.' The Mayor paused to read the description of the item; ‘Hand carved from forest Cedar.' An amused look came upon the mayors face, ‘I wouldn't want to wake him with insults, so we'll start the bidding at five hundred dollars. Do I see five hundred and ten?' the mayor asked, he scanned the faces of the townsfolk, their eyes still fixed on the carving. The Mayor noticed that a crack had appeared on the carving it ran straight down the middle. Suddenly a beam shot out of the crack, splitting the carving straight in two. Women began to scream people ran for the exits, but the doors were locked. Meanwhile, at the back of the hall an Indian man in a suit finished his pipe, then quietly moved in to the shadows behind him. His whispered chants going unnoticed as he began to rub at an object inside his jacket pocket. The first victim of the beast was the girl nearest, a beautiful young girl. She was in shock unable to move as the beast swung its razor sharp claws and severed the girl's head in one deadly accurate blow. The Indian was amused when watching the townsfolk and their feeble efforts to escape their inevitable doom†¦

Friday, August 16, 2019

Hipaa Violation

Course Project Rough Draft MGH HIPAA violation case Jennifer Brummage Medical Law and Ethics In the health care business, there are certain standards and laws that have been put in place to protect our patients and their personal health information. When a health care facility fails to protect their patient’s confidential information, the US Government may get involved and facilities may be forced to pay huge sums of money in fines, and risk damaging their reputation. The Health Insurance Portability and Accountability Act (HIPAA) was established in 1996. This Act was put into place in order to improve the efficiency and effectiveness of the health care system. The HIPAA law includes a Privacy rule and a Security Rule. Hospitals, Doctors, and employees in the medical field are expected to adopt the national standards and aim to keep patient information confidential. When a hospital or medical employee fails to meet the standards set, lawsuits can ensue and they can be fined large sums of money relating to the incident. The Privacy Rule establishes national standards to protect individual’s medical records and other personal health information and applies to health plans, health care clearinghouses, and those health care providers that conduct certain health care transactions electronically. The Privacy rule requires appropriate safeguards to protect personal health information. The rule also gives patients’ rights over their health information, including rights to examine and obtain a copy of their health records. The Security protects individual’s electronic personal health information that is created, received, used or maintained by a covered entity. The Security rule requires appropriate administrative, physical and technical safeguards to ensure the confidentiality, integrity, and security of electronic protected health information. The Office for Civil rights (OCR) is responsible for enforcing the HIPAA standards. When a complaint is filed, it is the job of the OCR to investigate. OCR may also conduct compliance reviews to determine if the health organization is in compliance with the HIPAA laws. When the OCR accepts a complaint from an individual, they will notify the person and the covered entity named in it. Then both parties will submit information about the incident. The OCR will review the information to determine whether or not a violation has occurred. When violations have occurred and have been proven, the US Government will impose a fine that they see appropriate. When Health organizations such a private medical practices, hospitals, and clinics fail to meet the standards described in the HIPAA act, investigations, bad press, and fines are surely to follow. There have been a number of cases in the past few years that have been investigated for HIPAA violations. One of the more recent and highly publicized cases was that of Massachusetts General Hospital (MGH). On March 6, 2009 is was reported that an employee of MGH had removed from the hospitals premises a folder of documents that included the private healthcare information (PHI) of approximately one hundred and ninety two patients. The employee had removed the folder from the hospital’s medical records room, so that she could bring her work home with her in order to complete some paperwork. The information that was included in these files were documents that had billing encounter forms that contained the names of the patients, their date of birth, social security numbers, addresses, phone numbers, medical record number, the patients diagnoses and proposed course of treatment, their provider and the providers address and phone numbers. The folder also contained documents that included the practices daily office schedule for three days and the medical record number for 192 patients. The employee was aware that she was not permitted to remove this confidential information from the hospital premises. In doing so, she violated the HIPAA law. On March 9, 2009, the employee who removed the documents from the hospital was commuting to work on a subway train. According to the complaint that was filed, the employee had removed the folder containing the documents from her bag and placed them in the seat beside her. The documents were not in an envelope and they were bound only by a rubber band. Upon exiting the train, the MGH employee left the documents on the subway train. The documents were never recovered. This incident was later reported to the Office of Civil rights (OCR) by a patient who was informed by the hospital that his medical records had been lost by an employee and left them on a subway train. The One hundred and ninety two patients involved had been patients of the hospitals Infectious Disease outpatient practice, which includes HIV/AIDS patients. The fact that the patients involved in this case were potentially AIDS patients, made the violation that much more serious. Investigators had to take in to account that these people had their medical records lost, and in those records were their phone numbers and addresses and possibly their place of employment. If these documents fell into the wrong hands, the potential for destroying the patients’ lives was very high. Had a person with malicious intent got ahold of their information, they could have harassed the patient and possibly spread their personal information around, which could have had devastating consequences. The Office of Civil Rights began their investigation of Massachusetts General following the March 2009 Complaint. Because of the potential violations that MGH faced, they agreed to pay the United State Government $1,000,000 to settle potential fines. MGH is one of the nation’s largest and oldest hospitals. The Hospital is highly regarded and respected, and many hospitals took notice when the investigation into possible HIPAA security law violations began. In addition to agreeing to pay the United States Government one million dollars, the hospital and the General Hospital Corporation agreed to sign a Resolution Agreement with the United States Department of Health and Human Services (HHS). The agreement required that the hospital develop and implement a comprehensive set of policies and procedures to safeguard the privacy of its patients. In signing this resolution agreement, it was the HHS hope that other hospitals and clinics throughout the nation would recognize that the OCR is very serious about investigation every claim that is filed with them. The OCR wants other hospitals to see that if a violation has occurred and a patient’s privacy has been violated, there will be consequences. The OCR wanted to make an example out of Massachusetts General Hospital. In addition to the fines and the signing of the resolution agreement, OCR and HHS asked MGH to enter into a Corrective Action Plan. The HHR wanted the hospital and its employees to not only be held responsible and made an example out of, they also wanted the hospital to raise the awareness of its employees. The Corrective Action Plan (CAP) was designed to develop and implement a comprehensive set of policies and procedures that ensure the patient’s private health information is protected when Removed from the hospitals premises. It was to ensure that the employees were trained and informed of the new policies and procedures so that future mistakes could be prevented. The hospital was also required to have the Director of Internal Audit Services of Partners HealthCare System Inc. to serve as an internal monitor who will conduct assessments of MGH’s compliance with the CAP and render semi-annual reports to the HHS for a 3 year period. It was the mistake of one person that caused so many changes in MGH’s system. It was a costly mistake, but ultimately is has helped the United States Government make hospitals aware that if the standards set are not followed then there will be consequences. The HIPAA laws that are set in place are meant to protect patients. Even the US Government and the employees of MGH are someone’s patients, and they would also want their privacy respected. Hospitals across the nation, private practices, doctors and healthcare facilities should take notice, they need to make sure their employees are trained and informed of the policies and procedures regarding patient’s privacy and security. Every hospital in the nation should raise their own standards so that they are above the ones set for them. Patients will take notice and be appreciative and more trusting when receiving care. In conclusion, this HIPAA violation could have possibly been prevented had MGH implemented the Action Plan in the beginning. The hospital should have had a program that required all employees to take prior to starting work with the hospital. Had the employee that left the documents on the subway been through a class on HIPAA laws and the correct way of handling PHI, maybe the incident never would have occurred. Hospitals should hold a class as part of the hiring process to thoroughly train their employees on this issue. It could be used as a preventive measure and save the hospital from large fines in the future. References * FierceHealthcare. com, HIPAA violations. Feb 25 2011 (54198) * HHS. gov. News Release MGH HIPAA violation. Feb 24 2011 * US Department of Health and Human Services. HIPAA Law, July 19, 2011 * Zigmond J, Modern Healthcare, ISSN: 0160-7480, 2011 Feb 28; Vol. 41 (9), pp. 13 * http://www. hhs. gov/ocr/privacy/hipaa/understanding/index. html